The Launch of Media Receivable Management Marks the Debut of a Unique Service for Magazine and Newspaper Publishers
MIAMI, FL -- August 17, 2001 -- John Serafine and Dean Churack, veteran credit professionals in the media industry, announced today the launch of their specialized collection agency, Media Receivable Management. The agency will provide an unprecedented level of service to print media business managers across the country faced with the increasing challenge of turning advertising revenue into profits. Media Receivable Management's team will offer an array of services tailored to fit the needs of each publisher, from contingency collections to a complete outsourcing of the collection function.
"With the downturn in the market and the dissolution of many dot-com companies, competing for available advertising dollars has become the highest priority for publishers," said John Serafine. "Publishers can rely on our comprehensive understanding of the nuances of print advertising collections to ensure their profits are protected through the use of our highly effective collection techniques," explained Dean Churack.
Media Receivable Management's founders have more than 18 years' combined experience in managing print advertising receivables for more than 100 different publications in the United States, the Caribbean, Mexico, Central and South America, and Europe. The agency was born of their vision to provide magazine and newspaper publishers with a specialized alternative to the traditional collection agency, as well as cost-effective solutions for the new demands of today's publishing landscape.
In addition to collection agency services, Media Receivable Management will offer outsourcing and consulting and training programs. Publishers can capitalize on the agency's expertise and economy of scale by contracting for specialized credit and collections services to reduce overhead and direct more of their resources toward generating advertising revenue. Individualized consulting and training programs will be developed according to each publisher’s needs and business objectives.
Media Receivable Management's corporate office is located at 1111 Brickell Avenue, 11th Floor, Miami, FL 33131, with a regional office located at 245 Park Avenue, 24th Floor, New York, NY 10167. The agency's Web site is www.mediareceivablemanagement.com.
